Giant Powerfit

An iOS app and companion web application to take customers through the Giant PowerFit bike fitting process in store.

Taking The PowerFit Process Online

We worked with Giant Bicycles to create an iOS app that would help walk customers through the PowerFit bike fitting process in store. Working with a sports scientist and the Giant team, a formula was developed to calculate the optimum bike set up, based on the customer's own riding style, before suggesting suitable bikes.

Improving The Shopping Experience

One of the key benefits of the PowerFit system is that it creates a record of the customers current and previous sessions, allowing staff to document progress on the bike as well as alert the customer to potential injuries. The PowerFit system takes product aftercare to the next level, as it looks to improve the customer's cycling ability as part of buying experience.

Creating A Branded Experience

We supported the Giant team with a photoshoot and brand video to help push the PowerFit experience and drive customers to their stores.

Looking To Develop A Digital Product?

We have experience in designing and integrating web, iOS and Android apps from the ground up, or integrating with existing systems. Get in touch today to see how we can help.

Get In Touch